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SourceMash's Computer Vision & NLP practice builds production AI systems that process images, video, documents, and natural language at scale — enabling machines to inspect products, read documents, understand conversations, monitor assets, and extract intelligence from unstructured content with accuracy and speed that no human team can match. From visual quality inspection on manufacturing lines to multilingual sentiment analysis across millions of customer interactions, we deliver perception and language intelligence directly into the workflows where your decisions are made.
Images, video, documents, emails, call transcripts, product reviews, maintenance logs, and social media represent the vast majority of data your organisation generates every day — and almost none of it is being systematically analysed. Computer vision and NLP models are the tools that turn this dark data into operational intelligence: defects detected before products leave the factory floor, customer sentiment tracked across every channel in real time, contracts analysed in seconds instead of hours, and regulatory filings extracted automatically without analyst effort.
Every SourceMash CV and NLP system is built for production, not a research demo. That means edge-deployable models where latency matters, drift monitoring in production, retraining pipelines that keep models accurate as real-world distributions shift, and integration into the operational systems where insights need to arrive for decisions to actually change.
Models optimised for edge inference (ONNX, TensorRT, OpenVINO) where latency or connectivity constraints exist — or cloud-deployed via REST API for centralised scaling.
Foundation models fine-tuned on your specific products, documents, language, and domain — achieving production accuracy that off-the-shelf APIs cannot match for your specific use case.
Vision and NLP model outputs integrated into your MES, ERP, CRM, or CMMS — so insights arrive where decisions are made, not locked in a separate analytics tool.
Data drift detection, prediction distribution monitoring, and automated retraining pipelines that keep models accurate as your products, processes, and language evolve over time.
Solution 01
Manual visual quality inspection is one of the most persistent bottlenecks in manufacturing, food processing, electronics assembly, pharmaceuticals, and logistics. Human inspectors are inconsistent (accuracy varies by shift, time of day, and fatigue), slow (inspection rates are constrained by human visual processing speed), and expensive (quality inspection headcount is a significant operating cost). More critically, even well-trained human inspectors miss 20-30% of defects on high-speed production lines where inspection time per unit is measured in fractions of a second.
SourceMash builds AI-powered visual inspection systems that process camera feeds at line speed — detecting surface defects, dimensional deviations, assembly errors, contamination, label misalignment, packaging damage, and other quality issues with accuracy that consistently exceeds human inspector performance, at throughput rates no manual team can match. Our systems integrate with your existing production line cameras or we specify and configure new vision hardware — and connect directly to your MES, quality management system, or reject mechanism for automated non-conforming unit handling.
Trained on your specific products and defect taxonomy — not generic defect categories
Scratches, dents, cracks, chips, pitting, corrosion, discolouration, bubbles, and texture anomalies on metal, plastic, glass, ceramic, and composite surfaces — at micron-level resolution with structured light or standard RGB cameras.
Dimensional deviation, warping, missing features, wrong hole placement, thread defects, and geometric non-conformance — using photogrammetric reconstruction, structured light scanning, or calibrated stereo vision with sub-millimetre precision.
Missing components, wrong component, incorrect orientation, improper fastening, solder defects (bridging, cold joints, tombstoning), and connector seating verification — on PCBs, mechanical assemblies, and packaged products.
Foreign body detection, contamination, colour deviation, shape non-conformance, fill level verification, cap integrity, tablet coating defects, and blister pack completeness — with hygienic camera housing options for food-grade environments.
Label placement, print quality, barcode readability, expiry date legibility, batch code verification, packaging seal integrity, and carton damage detection — integrated with serialisation and traceability systems.
Weld bead geometry, porosity, undercut, spatter, incomplete fusion, and heat-affected zone anomalies — using thermal imaging, X-ray, or high-resolution optical cameras with specialist 3D reconstruction for critical structural applications.
The end-to-end visual inspection pipeline — from image capture to MES integration
Triggered or continuous image capture from line-speed cameras — colour, monochrome, thermal, or multispectral — with hardware-synchronised illumination for consistent images at full production speed.
Real-time preprocessing — background normalisation, distortion correction, region-of-interest cropping, and enhancement — to maximise defect signal-to-noise ratio before model inference.
Defect detection model inference on edge GPU or camera-integrated processor — classification, localisation, and severity scoring for each detected anomaly, in under 50ms per frame.
Pass/fail decision based on defect type, severity, and location rules — triggering reject mechanism, marking unit with defect data, and logging to quality management system in real time.
Defect trend dashboards, SPC-integrated quality metrics, and Pareto analysis by defect type, shift, and line — pushed to your MES for process improvement and SPC monitoring.
We work hardware-agnostic — integrating with your existing cameras or specifying the right vision hardware for your inspection requirements, line speed, and environmental conditions.
Solution 02
Object detection and video analytics transform passive camera infrastructure into an active operational intelligence layer. Where traditional CCTV records what happens for post-hoc review, AI-powered video analytics processes camera feeds in real time — detecting, classifying, tracking, and alerting on specific objects, events, and behaviours as they occur. This enables automated safety compliance monitoring, retail footfall and shopper behaviour analytics, logistics dock and yard management, warehouse inventory visibility, smart city traffic management, and perimeter security — at the scale of an entire facility or camera network, without proportional growth in human monitoring headcount.
SourceMash builds object detection and tracking systems using state-of-the-art architectures (YOLOv10, RT-DETR, SAM 2) fine-tuned on your specific operational environment — handling the domain-specific appearance variation, lighting conditions, and object categories that off-the-shelf models from general-purpose APIs cannot reliably handle in production. We optimise for your deployment constraint — edge inference on existing NVR hardware, cloud processing of uploaded video, or hybrid architectures for large camera networks.
Industry-specific applications where real-time video intelligence creates measurable operational value
Real-time detection of PPE non-compliance — missing hard hats, high-vis vests, safety glasses, and gloves — with immediate alert to supervisors. Restricted zone intrusion detection, forklift proximity alerts, and ergonomic risk posture monitoring.
Customer counting, dwell time analysis, heat mapping by store zone, queue length monitoring, conversion funnel analysis by fixture, and shelf interaction tracking — fully GDPR-compliant using anonymised silhouette detection, no facial recognition.
Dock door occupancy monitoring, trailer loading/unloading verification, pallet detection and counting, inventory location tracking via overhead camera networks, forklift path optimisation, and anomaly detection for misplaced or damaged goods.
Vehicle counting, classification, and speed measurement; pedestrian flow analysis; illegal parking detection; junction saturation monitoring; incident detection (stopped vehicles, wrong-way driving); and adaptive traffic signal optimisation from real-time flow data.
AI-powered video analytics that distinguishes genuine security events (person in restricted zone, vehicle in perimeter, left object) from false triggers (animals, foliage movement, lighting changes) — dramatically reducing false alarm rates from traditional motion-detection systems.
Visual monitoring of industrial processes — flame and smoke detection, liquid level monitoring, conveyor belt tracking, gauge reading, and equipment status assessment from camera feeds — supplementing or replacing sensor-based monitoring with camera-derived measurements.
We select the right model architecture for your accuracy, latency, and deployment constraint
| Architecture | Speed (FPS) | Accuracy | Best For | Edge Deployable |
|---|---|---|---|---|
| YOLOv10 / YOLOv9 | 30 – 120 FPS | mAP 54 – 62% | Real-time edge inference | ✓ Yes |
| RT-DETR (Real-Time DETR) | 25 – 60 FPS | mAP 55 – 64% | High accuracy, real-time | ✓ Yes |
| SAM 2 (Segment Anything) | 5 – 15 FPS | Near-perfect segmentation | Instance segmentation | Partial |
| Detectron2 / Mask R-CNN | 5 – 20 FPS | mAP 40 – 55% | Complex instance segmentation | GPU required |
| CLIP / Vision Transformers | 2 – 10 FPS | Zero-shot generalisation | Open-vocabulary detection | Cloud preferred |
Solution 03
Optical character recognition has been a solved problem for structured, printed text for decades — but enterprise documents are rarely structured, uniformly formatted, or purely printed. Handwritten annotations, mixed-language content, complex table structures, degraded scans, stamped text over printed fields, multi-column layouts, and form fields with variable content are the norm in real document processing workflows. SourceMash builds document intelligence systems that go far beyond basic OCR — combining layout-aware deep learning models with LLM-based extraction to understand document structure, extract semantically meaningful data, and integrate results into downstream systems at production scale.
Our document intelligence stack is engineered for the specific document types and quality levels you actually process in production — not for clean, synthetic benchmarks. We fine-tune extraction models on samples of your real documents, measure field-level extraction accuracy rather than character-level OCR accuracy, and design exception workflows for the genuinely ambiguous cases that every real document corpus contains.
Beyond character recognition — a complete pipeline from raw image to structured, validated, integrated data
LayoutLM v3 and Donut models identify document structure — sections, headers, paragraphs, tables, form fields — preserving semantic relationships that character-level OCR cannot capture.
Multi-row header tables, merged cells, nested tables, and rotated table content extracted with full structural fidelity — including column header association and row-level data validation.
Printed and cursive handwritten text recognised using specialised HTR models fine-tuned on your handwriting corpus — with word-level confidence scores and flagging of low-confidence regions.
Detection and localisation of stamps, seals, signatures, and hand-annotations overlaid on printed content — with classification of stamp type, content extraction, and signature presence verification.
Documents containing multiple languages or scripts — Arabic/English, Hindi/English, CJK/Latin mixed content — processed correctly with script-aware segmentation and language-specific OCR models.
Extracted values validated against each other (totals match line items, dates are chronologically consistent, referenced entities match master data) — catching extraction errors that field-level confidence scores alone cannot identify.
Domain-specific extraction models trained for your document types and vocabulary
Solution 04
Your customers are telling you exactly what they think about your products, services, and brand — in reviews, support tickets, social media posts, call centre transcripts, survey responses, and chat logs. The volume of this feedback is enormous and growing, and almost none of it is being systematically analysed in real time. SourceMash builds sentiment analysis and text analytics systems that process every customer interaction, review, and feedback signal at scale — classifying sentiment, identifying specific topics and themes, detecting emerging issues before they become crises, and surfacing voice-of-customer intelligence your product, marketing, and CX teams can actually act on.
Our sentiment models go far beyond positive/negative/neutral classification. We build aspect-based sentiment systems that identify sentiment at the level of specific product features, service attributes, and touchpoints — telling you not just that a review is negative, but that it is negative specifically about delivery speed and packaging quality while positive about product quality. We build custom sentiment taxonomies for your specific industry, product, and brand context rather than applying generic categories that miss the nuances that matter in your business.
A layered stack of NLP capabilities that transform unstructured text into structured business intelligence
Sentiment classified at the level of specific product attributes, service dimensions, and touchpoints — identifies which aspects customers praise or criticise and with what intensity, across any text channel at scale.
Unsupervised and semi-supervised topic models that identify emerging themes in large text corpora — surfacing new issues, trending complaints, and unexpected positive feedback patterns that keyword-based monitoring misses entirely.
Automated analysis of call recordings — transcription, speaker diarisation, sentiment trajectory, topic classification, escalation signal detection, agent performance scoring, and compliance phrase monitoring — at 100% call coverage.
Real-time streaming sentiment monitoring across review platforms, social media, and support channels — statistically detecting volume spikes and sentiment shifts for specific products, topics, or geographic regions before they become visible in aggregated dashboards.
Survey response, NPS verbatim, and online review analysis — automatic coding of open-ended responses, theme clustering, driver analysis linking sentiment to specific service attributes, and longitudinal trend tracking across survey waves.
Native multilingual models trained on your specific language mix — not translation-then-analysis pipelines that lose sentiment nuance. Covers 40+ languages with language-specific fine-tuning for regional expressions and domain-specific terminology.
Every channel where your customers and employees express opinions — processed together into a unified intelligence layer
Solution 05
Information extraction transforms unstructured text — news articles, research papers, legal filings, clinical notes, financial reports, maintenance logs, and social media — into structured data that can be searched, analysed, aggregated, and acted upon systematically. Named entity recognition identifies and classifies the specific entities that appear in text (companies, people, locations, products, dates, monetary values, legal provisions, clinical terms, technical specifications) while relation extraction identifies the semantic relationships between them — enabling automated knowledge graph construction, contract clause population, adverse event detection, competitive intelligence gathering, and regulatory compliance monitoring at scale.
Generic pre-trained NER models recognise standard entity types but miss the domain-specific entities that actually matter — specific chemical compound names, proprietary product identifiers, regulatory clause references, clinical measurement types, or operational procedure codes. SourceMash fine-tunes NER and relation extraction models on annotated samples from your specific corpus, achieving production accuracy on your entity types that generic models cannot approach.
Fine-tuned for the entity vocabulary and text style of each specific domain
Extraction of symptoms, diagnoses, medications (with dosage and frequency), procedures, anatomical locations, lab values, and clinical measurements from EHR notes and discharge summaries — mapped to SNOMED CT, ICD-10, and RxNorm terminologies.
Party names, effective dates, obligation clauses, termination triggers, penalty provisions, IP assignment terms, and governing law extracted from contracts — enabling contract lifecycle management, obligation monitoring, and risk clause flagging.
Company names, financial metrics, M&A events, earnings guidance, credit rating changes, and regulatory actions extracted from earnings calls, analyst reports, news, and SEC/regulatory filings — for investment intelligence and compliance monitoring.
Chemical compounds, biological entities, material properties, experimental methods, and patent claim terms extracted from scientific literature and patent filings — enabling competitive intelligence, prior art analysis, and R&D knowledge graph construction.
Equipment identifiers, fault codes, maintenance actions, part numbers, and operational events extracted from free-text maintenance logs, work orders, and operator notes — enabling failure pattern analysis and maintenance history search.
Entities, events, and relationships extracted from news feeds across 40+ languages — for brand monitoring, supply chain risk intelligence, geopolitical risk tracking, competitive intelligence, and ESG controversy detection across global media sources.
Our information extraction pipeline — transforming unstructured text corpora into queryable, connected knowledge
Documents ingested from your data sources — file systems, databases, APIs, email archives, web scraping — with format normalisation, language detection, and preprocessing for downstream NLP.
Entity recognition identifies and classifies named entities throughout each document — with coreference resolution linking pronouns and aliases to their canonical entity references across document sections.
Semantic relationships between identified entities extracted — company-product relationships, person-organisation affiliations, event-entity associations, and domain-specific relations from your ontology.
Extracted entities and relations loaded into a knowledge graph (Neo4j, Amazon Neptune) or vector database — enabling semantic search, entity-centric querying, and relationship traversal.
Solution 06
The most powerful and highest-value AI applications increasingly require understanding across multiple modalities simultaneously — images with text annotations, documents with charts, video with speech, products with specification documents, satellite imagery with geospatial metadata. Multimodal AI models that process and reason across visual, textual, and structured data inputs together unlock capabilities that single-modality approaches cannot achieve: automatically generating structured product catalogues from product images and existing description text, answering natural language questions about engineering drawings, detecting regulatory compliance in both document text and photographic evidence, and grounding LLM reasoning in specific visual evidence.
SourceMash's multimodal AI practice builds systems using vision-language foundation models (Claude Vision, GPT-4V, LLaVA, InternVL) and grounds them in your specific domain — your products, your documents, your operational context — through fine-tuning, retrieval augmentation, and structured tool use that connects model reasoning to your live data systems. The result is AI systems that understand your business context the way a knowledgeable human expert would, but at machine speed and scale.
Use cases where combining visual and language understanding creates capabilities impossible with single-modality AI
Automated generation of structured product descriptions, attribute extraction, and catalogue data from product images — combining visual recognition with existing data to produce consistent, SEO-optimised, multilingual product content at scale without manual copywriting effort.
Systems that answer natural language questions about specific images — "Is the weld bead width within specification?", "What is the expiry date on this label?", "Is this an acceptable component orientation?" — combining visual evidence with domain knowledge for inspection and verification tasks.
Natural language querying of engineering drawings, P&IDs, and schematics — extracting component lists, tolerance specifications, material callouts, and revision histories from CAD drawings and technical documents without manual interpretation by engineers.
Change detection, land use classification, infrastructure mapping, crop health monitoring, and construction progress tracking from satellite and drone imagery — integrated with geospatial metadata and GIS systems for operational decision support.
Combined analysis of radiological images (X-ray, CT, MRI) with clinical text — cross-referencing visual findings with patient history, symptom narrative, and clinical notes to produce integrated diagnostic support outputs that contextualise image findings within the clinical story.
Combined analysis of damage photographs with policy documents and repair estimate texts — automated damage severity scoring, coverage eligibility assessment, reserve estimation, and fraud signal detection from the combined evidence of images and associated documentation.
We select and fine-tune the right vision-language model for your accuracy, latency, and data privacy requirements — from open-weight models deployable entirely within your infrastructure to API-based foundation models augmented with retrieval and domain grounding.
We select the right combination of vision backbone, NLP model, training framework, and deployment runtime for each project — optimising for accuracy, inference latency, data privacy, and edge or cloud deployment target.
We had been living with a 2.3% customer escape rate on our PCB assemblies — costing us ₹4.2 crore annually in warranty claims and field returns. The visual inspection AI SourceMash deployed on our SMT lines now catches 99.6% of defects at line speed. False positive rate is below 0.4%, so the production team trusts it. Customer escapes are down 94% in six months. ROI was under four months.
We sell across 14 markets in 12 languages. Our review volume was 2 million per month and we were manually sampling 0.1% of them. The aspect-based sentiment system SourceMash built processes every review in real time, tells us exactly which product attributes are driving negative sentiment in which markets, and alerts our CX team to emerging issues within hours — not after they have gone viral. It has genuinely changed how we make product decisions.
Our contract review team was processing 50,000 contracts a year and spending 3-4 hours on each. The NLP extraction system SourceMash built pulls every material clause, flags non-standard deviations, and pre-populates our CLM system in minutes. Our lawyers now review what the AI extracted and focus on the genuinely complex judgement calls. Review time is down 75% and our coverage went from sampling to 100% of contracts.
Perspectives, research, and practical guidance from our enterprise technology experts.
Everything you need to know before reaching out to us.
How much labelled training data do we need for a production-quality vision model?
This depends heavily on the defect type, variability, and model architecture chosen. For visual defect detection on a well-defined defect taxonomy with reasonably consistent appearance, we can typically build a production-quality model with 500 to 2,000 labelled images per defect class using transfer learning from pre-trained vision foundations. For rare defects, anomaly detection approaches that train only on good product can reduce the labelled data requirement to 200 to 500 normal samples. For highly variable defect appearances, 2,000 to 10,000+ labelled examples per class may be needed. We conduct a feasibility assessment at the start of every engagement and give you an honest view of expected model performance at different data volumes before you commit to the full project scope.
Can the vision system run on our existing line cameras, or do we need new hardware?
It depends on your existing camera specifications relative to your inspection requirements. If your current cameras produce images with sufficient resolution, consistent illumination, and adequate frame rate for your inspection task, we can build models that run on the image stream you already have. However, many production line cameras were installed for human monitoring or basic barcode reading and do not produce images suitable for AI-based defect detection. As part of our feasibility assessment we evaluate your existing camera output against the requirements of your defect detection task. Where new hardware is needed, we specify the camera type, lens, and illumination configuration required and work with your facilities team on installation — this is a standard part of our deployment process.
How do off-the-shelf NLP APIs compare to custom-trained models for our use case?
Off-the-shelf NLP APIs work well for general-purpose text processing tasks where your text is similar to internet-scale training data — standard sentiment analysis on English customer reviews, basic named entity recognition for person and organisation names, language detection. They perform substantially worse — often 15 to 30 percentage points of F1 below a domain-tuned model — on specialised text types where the vocabulary, entity types, and linguistic patterns are domain-specific. Clinical NLP, legal clause extraction, financial event extraction, and maintenance log analysis all fall into this category. We always benchmark the off-the-shelf baseline on a sample of your actual data before recommending a custom model.
How do you handle model accuracy degradation in production over time?
Production model degradation is one of the most underestimated challenges in applied ML. We address it through four mechanisms: monitoring (tracking model prediction distributions, input data statistics, and ground truth performance on labelled validation samples on a continuous basis), alerting (automated alerts when drift metrics cross defined thresholds), retraining pipelines (automated pipelines that incorporate new labelled data and retrain models when triggered by monitoring alerts), and governance cadence (quarterly model review sessions). The monitoring and retraining infrastructure is a standard deliverable of every production deployment, not an optional add-on. Most clients see models maintain or improve their initial performance for 12 to 24 months with this framework before a more significant architecture update is needed.
What are the data privacy considerations when processing images or text containing personal information?
Data privacy in CV and NLP systems is a significant consideration we design for from the start of every engagement. For computer vision systems that capture images in environments where individuals may be present, we default to anonymised detection approaches that operate on silhouettes, skeletons, or aggregated counts without retaining identifiable facial or biometric data. For NLP systems processing text containing personal data (customer reviews, call transcripts, email), we implement PII detection and pseudonymisation as preprocessing steps to ensure personal data is not retained in model training datasets or accessible through model outputs. We produce a detailed data flow and privacy impact assessment for every engagement for your data protection officer's review.